Wednesday, June 13, 2012

9 Ways to Share Your Business on Facebook


Today I went to a FREE Facebook presentation. There was a continental breakfast (yum), a free-be (that I will more than likely use, especially since it involves advertising) and tons of advice on using Facebook in your business. I am always looking for ways to share, so here's a little heads-up.

Photo by: Thos003, courtesy of Flickr

Here's what I learned:
  1. Post regularly, at least 1-2 times a week. It's important for your friends to see and remember you often.
  2. Create a content calendar, say on a Sunday night. Decide what you're going to post for the week so you don't have to stress about it during the week you should be posting.
  3. Use the Page Insights feature. Find out when your friends are responding to your updates and where your audience is coming from.
  4. Ask questions of your friends. Get responses.
  5. Offer some deals such as "Be the first to..." 
  6. Keep it short. 
  7. Post photos and videos.
  8. Highlight favorite posts. Your favorites pin at the top of your page for 7-days no matter what new material you've added since. 
  9. Consider a Promoted Post if you have between 400 and 100,000 fans.
Getting the word out is much simpler these days and less costly than it's ever been. And Facebook continues to be a major resource in helping a business along.

Tuesday, June 12, 2012

Romance Writers Unite!

Are you a romance writer? Have you always wanted to be a part of a romance writer's group, but weren't sure where to find one?

Photo by: karitsu, courtesy of Flickr
The good news is that there are many groups around your state; it just takes a little searching to find the one that works for you.

Like all writers, romance writers are a particular breed and it's a good idea to surround yourself with other writers of your breed to learn, to share and to grow as a writer. Here's how to find a good romance writer's group:
  • Use social media to spread the word that you're interested in joining a romance writer's group. 
  • Ask around your community. Check at your local library or art center for groups that meet within the building.
  • Do some online research. I live in Utah, so I'd Google search, "Utah writer's groups" to find groups in my area. 
  • Get involved in social media business groups. Take your writing seriously and others will offer suggestions on whom to contact and where.
  • Start your own romance writers group! Put out the word to your friends and make sure you spread the word on your favorite social media sites.
Before you decide on a romance writers group, attend one or two of their meetings. Some groups specialize in getting published writers as speakers, while others focus on critiquing, and others do a combination of both. Are you a new writer? Then you'll want to be a part of a group with a mix of writing level experience. Are you a more established writer? You may decide on a critique group.

Whatever you decide, joining a romance writer's group (or any other writer's group for that matter) will help you to learn, stay focused, and get the help you need when it's time for you to publish!

To get you going: I will be speaking at the the South Jordan Library (10673 S. Redwood Road) on Saturday to the Utah Romance Writers of America group. That's the 16th. If you need help conquering your writing Goliaths or need to discover some FREE ways to market your book(s), stop on by! The workshop begins at 11:00.

Monday, June 11, 2012

Blog Radio Interview Today!

The news today will be short.

Learn more about my new book!
I am SO EXCITED! Please check out my first blog radio interview (TODAY ONLY) at TheChristianAuthorsShow.com. Find out what makes me tick, how the book, "Conquering Your Goliaths: A Parable of the Five Stones," came to be written and what's up for next year!

I would love to get some feedback, so please drop me a line here or at: kathy@ariverofstones.com.

Kathryn

(Yes, that's me in the middle!)